Visibility

Inequalities are also reflected in the visibility of women and men in society, both quantitatively (for example, less presence of women in the media, fewer cultural productions by women, marginal presence of women in history books and manuals, etc.) and qualitatively (for example, women and men described in stereotypical ways in popular culture, educational material, advertisements, etc.) The historical imbalances between women and men pervade all types of human activities and institutions, including public policies. Even today, men are still seen (consciously or not) as being the norm, the "standard human being" in policy-making. To reach the goal of gender equality, strategies are needed which question gender norms and take into account relevant gender differences at all stages of the policy-making process. Gender mainstreaming is such a strategy.

See also: Media Coverage and Female Athletes - Full Documentary | youtube

Who is your role model?